Consumer data

As the only outlet centre within the M25, London Designer Outlet will boast the largest and most diverse catchment area in the country. London Designer Outlet will attract one of the most enviable target markets in the world. Vibrant, cosmopolitan and affluent, its ABC1 demographic will be drawn from one of the affluent and most culturally diverse populations in the UK.

With new, high-quality residential and business developments underway in Wembley City and nearby Brent, this desirable market is set to grow. In fact, the number of white collar workers in the primary catchment area  is forecast to increase by a staggering 61.3% over the next 10 years. No other development is better placed to take advantage of Wembley’s eclectic blend of families, urban professionals and young empty nesters, nor the millions who attend events at Wembley Stadium and Wembley Arena every year. London Designer Outlet will offer unparalleled access to this leading audience, due to its exciting mix of retail, dining, and leisure opportunities and a prime location in the heart of Wembley.

Demographic

ABC1 Sub-totals 62.5% over indexing by 13% above the UK average. This ABC1 demographic will be drawn from one of the affluent and most culturally diverse populations in the UK. No other development is better placed to take advantage of Wembley’s diverse blend of families, urban professionals  and young empty nesters, or the millions who attend events at Wembley Stadium and Wembley Arena every year.